spy

PP SEE what your competitors are doing on Google.

Auction insights tell you who. We tell you what. Look up a domain and see its search ads, banners and videos: what they say, how long they have run, and who pays.

Free and no login.

Fetching the ads for

Google limits how fast ads can be fetched, so new domains are fetched in turn. This page updates by itself and shows the ads as soon as they are ready. The lookup is saved, so it will be there if you come back later.

Meanwhile, browse domains that have already been fetched in the list below.

← Industries

Advertisers in the industry that have been looked up on ppcspy, and who pays for their ads.

Industries

Every domain looked up is placed in one industry. Pick an industry to see its advertisers, their payers and comparisons.

IndustryDomains

Verified advertiser

Domains where Google has verified this advertiser as paying for the ads. The list only covers domains that have been looked up on ppcspy.

DomainIndustryLast shownAds paid forShare of the domain's ads

How it works

  1. Enter a domain

    Choose the country you want to see ads for. No login needed.

  2. We fetch the ads

    They come from Google's public Ads Transparency Center. A new domain takes a few seconds; earlier lookups show instantly.

  3. See what is running

    Search ads, banners and videos with dates, duration, and who paid for them.

Questions and answers

Where do the ads come from?

From Google's public Ads Transparency Center, where Google shows ads from verified advertisers. ppcspy is an independent service and is not affiliated with Google.

Do I see every ad for a domain?

Not necessarily. A lookup fetches up to 120 of the ads Google lists first for the domain, which are the most recently shown. If the advertiser has more, Google's total is shown at the top of the page.

Does ppcspy show what the ads cost?

No. Impressions are Google's own ranges for how many times an ad has been shown. They say nothing about spend or budget.

Can I see which keywords they bid on?

No. Google does not disclose keywords in the Ads Transparency Center, so they are not shown here either.

What is a verified advertiser?

It is the advertiser Google has verified as paying for the ad (the payer). It can be the company itself or, for example, an agency. Advertisers shows who pays for which domains.

Who writes the strategy profile and "The difference in short"?

The strategy profile, the tags on search ads and "The difference in short" in comparisons are written by AI from the fetched ads and figures. The figures themselves come from Google.

How fresh is the data?

A lookup is kept for 24 hours. If the domain is looked up again after that, the ads are fetched from Google again.

What does it cost, and who is behind it?

It is free and needs no login. ppcspy is built by Forml.

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