spy

Google has 1,000–2,000 ads on record for danskebank.dk in Denmark. ppcspy has fetched the 80 most recently shown: 24 search ads, 46 banners and 10 videos.

Industry: Finance & insurance

Paid by: Danske Bank A/S (62), Danske Bank (16), Dentsu Aegis Network A/S (2)

Strategy profile

Danske Bank puts most of its impressions into banner and video ads about advice, mortgages and investing, while the search ads are few and get fewer impressions.

Pressure
Among the retrieved ads, the most-shown banners have the most impressions; the most-shown ad, "Har du brug for at tale med os om dine boligdrømme?", has been read. Most impressions come from Danske Bank A/S banner ads, and nearly all texts have been read.
Messages
Audience of the search ads, weighted by impressions: consumers 88%, business 12%. The banners use the words "nemt", "rådgivning" and "fleksible". Examples: "Vi gør det nemt at investere" and "Har du brug for at tale med os om dine boligdrømme?". The search ads cover youth bank accounts, electric car loans with 10% down payment and business accounts from 139 kr. per month.
Offers and CTA
Most ads have no concrete offer. The calls to action are "Book et møde", "Start her" and "Ansøg nu". Among the retrieved ads there are a few offers, e.g. 1,500 kr. setup for a association account and a share savings account without purchase commission.
Rhythm
Launches per month peaked in July 2025 (19), August 2026 (13) and April 2026 (9), while most months had few or none. Active ads per month rose from 3 in December 2024 to 80 in November 2026.
Who runs what
Danske Bank A/S: 62 ads (42 banners, 13 search ads, 7 videos), up to 34.2M impressions; copy read in 58 of 62. Investing, mortgages and advice with clear calls to book a meeting or start, e.g. "Vi gør det nemt at investere". Danske Bank: 16 ads (11 search ads, 3 videos, 2 banners), up to 534K impressions, mostly on Google Search; copy read in 14 of 16. Young people and students, with bank account and trying a new bank as the message, e.g. "Tid til at prøve en ny bank?".

The text is written by AI from the ads.

Fetched 2026-11-10.

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Questions and answers

Where do the ads come from?

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