spy

Google has 100–200 ads on record for deloitte.com in Denmark. ppcspy has fetched the 120 most recently shown: 63 search ads, 52 banners and 5 videos.

Industry: B2B & business services

Paid by: Deloitte GmbH Wirtschaftsprüfungsgesellschaft (31), Wavemaker Global Limited (22), Incubeta US Corp (15), DELOITTE AS (14), Deloitte LLP (7)

Strategy profile

Deloitte's most-shown ads push AI and customer experience messages on YouTube, while search ads focus on careers and open roles.

Pressure
The most-shown ads are banners and videos from DELOITTE AS on YouTube, including "Consumer Expectations Are Changing" (35,000–40,000 impressions) and "The Future of Customer Loyalty" (15,000–20,000). All of the most-shown ads were read, so the figures rest on read text.
Messages
Audience of the search ads, weighted by impressions: business 54%, consumers 41%, both 5%. The banners and videos focus on consumer expectations, loyalty and AI in commerce, using words such as "agentic commerce", "transformation" and "what's next". The search ads focus on "Ledige stillinger", "trainee" and "graduate", plus AI in tax and "Agentic AI Services".
Offers and CTA
None of the read ads mention concrete offers. The calls to action are "Find out more", "Explore", "Discover" and "Apply Now", plus "Se ledige jobs nu" in the job ads.
Rhythm
Among the retrieved ads, 9 launched in January 2026, 10 in February, 6 in March, 7 in May, 7 in July, 8 in August and 5 in September 2026. There were no launches in April and November 2026, and 3 in October 2025 and 1 in November 2025.
Who runs what
DELOITTE AS: 12 ads (7 banners, 5 videos), up to 71K impressions, mostly on YouTube; copy read in 11 of 12. Main message on shifting customer expectations and AI in commerce, e.g. "Consumer Expectations Are Changing". Wavemaker Global Limited: 17 ads (17 search ads), up to 18K impressions, mostly on Google Search; copy read in 17 of 17. Banners featuring people rather than products, e.g. "Meet Salma", focused on inclusion and neurodiversity. Incubeta US Corp: 15 ads (15 banners), up to 15K impressions; copy read in 15 of 15. Search ads on AI in the tax function, e.g. "Implement AI-driven controls". Deloitte Statsautoriseret Revisionspartnerselskab: 4 ads (4 search ads), up to 14K impressions, mostly on Google Search; copy read in 4 of 4. Job search ads for open roles and trainee programmes, e.g. "Bliv revisortrainee".

The text is written by AI from the ads.

Fetched 2026-11-11.

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The strategy profile, the tags on search ads and "The difference in short" in comparisons are written by AI from the fetched ads and figures. The figures themselves come from Google.

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