Google has 600–700 ads on record for nrgi.dk in Denmark. ppcspy has fetched the 120 most recently shown: 59 search ads, 52 banners and 9 videos.
Industry: Telecom, energy & subscriptions
Paid by: NRGi Holding A/S (59), Nrgi Elhandel (49), WPP Media Denmark A/S (12)
Strategy profile
Large banner campaigns with Trustpilot stars dominate impressions, while search ads focus on electricity and charging solutions.
- Pressure
- The most shown ad is the banner text "Vi har fået 5 stjerner på Trustpilot" from Nrgi Elhandel, and it is read. Among the retrieved ads, nearly all impression volume sits on Nrgi Elhandel banners, of which only 15 of 45 are read.
- Messages
- Audience of the search ads, weighted by impressions: consumers 93%, business 5%, both 1%. Search ads from NRGi Holding focus on variable electricity contracts, cheaper electricity bills and EV charging solutions with Zaptec Go and NRGi Flex. Other ads cover energy labelling, condition reports, buyer advice and ESG consulting for businesses, including CSRD and SBTi.
- Offers and CTA
- Among the retrieved ads, most have no concrete offer, while the most common calls to action are "bestil" and "få tilbud". Search ads offer among other things 6 months without subscription and price matching on Zaptec Go.
- Rhythm
- Among the retrieved ads, 22 launched in May 2025, 5 in September 2025, 6 in November 2025, 14 in May 2026, 9 in June 2026, 13 in September 2026, 17 in October 2026 and 18 in November 2026. The active count rose from 10 in December 2024 to 120 in November 2026.
- Who runs what
- Nrgi Elhandel: 49 ads (45 banners, 4 videos), up to 25.2M impressions; copy read in 19 of 49. Trustpilot banners with five stars and a link to NRGi.dk. Example: "Vi har fået 5 stjerner på Trustpilot | NRGi Se mere på NRGi.dk". NRGi Holding A/S: 59 ads (59 search ads), up to 1.7M impressions, mostly on Google Search; copy read in 58 of 59. Search ads on variable electricity contracts and EV charging solutions. Example: "Billigere elregning med variabel elaftale. Brug strømmen, når den er billigst". WPP Media Denmark A/S: 12 ads (7 banners, 5 videos); copy read in 0 of 12. Ads for heat pumps and installation, including videos. None of the ads are read, so they are not included in the messages.
The text is written by AI from the ads.
Fetched 2026-11-10.
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