Google has 300–400 ads on record for pfa.dk in Denmark. ppcspy has fetched the 120 most recently shown: 14 search ads and 106 videos.
Industry: Finance & insurance
Paid by: PFA Pension (120)
Strategy profile
PFA's ads are about company pension, especially video ads for small and large businesses on YouTube
- Pressure
- Among the retrieved ads there are roughly 6.6–7.5 million impressions in Denmark, mostly from video ads on YouTube. Of the most-shown ads, the three largest are read, while two videos with 600,000–700,000 and 450,000–500,000 impressions are not read. Read texts cover about 65 percent of impressions.
- Messages
- Audience of the search ads, weighted by impressions: business 100%. The messages present company pension as a complete scheme with savings, insurance and customer benefits. The videos highlight over 6000 corporate customers and the option to use services both physically and digitally. Search ads use the phrases "Put the company pension to work" and "a strong community".
- Offers and CTA
- No ads have a concrete offer. The video button is "Contact us", while six ads encourage learning more and six encourage contact. Texts such as "Join PFA" and "A complete pension scheme with PFA" are used as video titles.
- Rhythm
- Launches were few until August 2026, with 8 in August, 37 in September and 54 in October. The active count has been 21 from May 2025 and 84 in November 2026. Median lifetime is 21 days, and the longest has run 1315 days.
The text is written by AI from the ads.
Fetched 2026-11-10.
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