Google has 400–500 ads on record for silvan.dk in Denmark. ppcspy has fetched the 120 most recently shown: 21 search ads, 96 banners and 3 videos.
Industry: Home, garden & DIY
Paid by: Silvan A/S (109), OMD Denmark A/S (11)
Strategy profile
Silvan rents out tools, with key copying and moving leading among the most shown ads
- Pressure
- Most of the impressions come from a Silvan banner and a YouTube video, and the most shown ads are Silvan A/S' tool rental video and the banner "Nye nøgler fra 59,95". Among the retrieved ads, three of the most shown are not read. The search ads are about tool rental but account for a small share of impressions.
- Messages
- Audience of the search ads, by number of ads: consumers 100%. The ads highlight a wide range ("stort udvalg lige her"), fast delivery, quality and tool rental for projects. Examples are "Gør dine projekter færdige med værktøj" and "Få ny kopi af dine nøgler".
- Offers and CTA
- Concrete offers are few: "Nye nøgler fra 59,95", "Leje, 1 dag 879,95" and "lej en trailer gratis til flyttedagen". The calls to action are mainly "Lej nu", "Se mere" and "Køb".
- Rhythm
- Most launches among the retrieved ads were in October 2026 (27) and April 2025 (30), while November 2026 had 7 and January 2025 had 2.
- Who runs what
- Silvan A/S: 109 ads (85 banners, 21 search ads, 3 videos), up to 359.6M impressions, mostly on Google Search; copy read in 60 of 109. Shows tool rental and key copying with "Lej nu" and "Se mere". Example: "Nye nøgler fra 59,95". OMD Denmark A/S: 11 ads (11 banners); copy read in 0 of 11. The media agency OMD Denmark has ads that are not read and are therefore not part of the messages.
The text is written by AI from the ads.
Fetched 2026-11-10.
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