spy

Google has 600–700 ads on record for skoringen.dk in Denmark. ppcspy has fetched the 120 most recently shown: 63 search ads, 52 banners and 5 videos.

Industry: Fashion

Paid by: SHOE-D-VISION AMBA (120)

Strategy profile

Skoringen mainly advertises through banners with unread text, while its search ads focus on sandals, boots and children's shoes.

Pressure
Most of the impressions, about 46 million, come from banners whose text was not read, so they cannot be assessed by message. The most shown are banners on search surfaces. Search ads sit at roughly 40-43 million impressions.
Messages
Audience of the search ads, weighted by impressions: consumers 100%. Among the retrieved search ads, range is the dominant message, with words like "stort udvalg" and "udvalg af sko". Quality and brands also feature, e.g. "Vi fører både egne samt en række kendte mærker".
Offers and CTA
Free delivery over 499 DKK and Click & Collect in store recur in the search ads. The calls to action are mainly "Bestil" and "Køb", while "Find" is used in several ads.
Rhythm
Launches per month among the retrieved ads: April 2026 9, May 21, June 2, October 57 and November 18. No launches in the months December 2024 through March 2026.

The text is written by AI from the ads.

Fetched 2026-11-10.

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skoringen.dk

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Questions and answers

Where do the ads come from?

From Google's public Ads Transparency Center, where Google shows ads from verified advertisers. ppcspy is an independent service and is not affiliated with Google.

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What is a verified advertiser?

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Who writes the strategy profile and "The difference in short"?

The strategy profile, the tags on search ads and "The difference in short" in comparisons are written by AI from the fetched ads and figures. The figures themselves come from Google.

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